Vintage 1960s folk dress by Beeline Fashions (thrift store)
Well hello vintage 1960s Beeline Fashions folk dress. I discovered this dress among the racks this last Fall. Normally I have a difficult time buying things out of season but when it comes to vintage and costing only $5 I couldn’t resist.
Beeline Fashions was a clothing brand started by Beatrice F. Birginal (known as “Bee”) and her husband H. Edison Birginal. After World World II and serving in the army, Edison took out a G.I. loan to start a small business of selling hosiery door-to-door. Later Bee’s skills for mixing and matching clothes lead to the addition of sportswear which Edison referred to as “Bee’s line of clothing.” The name stuck and in 1948 Beeline Fashions hooked up with independent contractors to sell the fashions at home parties.
While doing my research, I also discovered Beeline Fashions’s awesome invitations.
Beeline Fashions’s independent contractors were called “stylists” and their home parties were referred to as “style shows.” I love the random backgrounds of the ads and I especially love this line of copy in this invitation, “I know we’ll have a grand time if I can count on you to be there.” No pressure to show up, right?
And here’s my home style show located in Anna’s living room.
Evan Picone green velvet heels (thrift store)
Blue rose fishnet tights (Urban Outfitters)
Afghani silver earrings view here from Armor Bijoux
Photographer: Kelly Lynae Robinson
That is the end of my show.
For more fabulous Beeline ad’s READ MORE.
